Do Album Sales Really Matter Anymore

Lady Gaga and Adele are engaged in a contest over who will sell more Albums……but does it really matter?  Shifts in medium and audience are diminishing the importance of album sales.  A new style of artist is emerging and metrics for success are shifting from sales to social media reach and digital content.  Will anyone go platinum in ten years?

http://musicindustryblog.wordpress.com/2011/11/15/why-it-doesnt-really-matter-whether-adele-sells-more-albums-than-lady-gaga-this-year/

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